Define Dining

Three brands, one heritage.

From a single kiln fired in Kütahya in 1972 to today; ID Fine, Roots and 1972 speak three distinct aesthetic languages — yet meet on the same production discipline, the same quality standards and the same supply channel.

ID Fine

ID Fine

Porcelain

ID Fine is a professional porcelain brand centred on the core needs of the HoReCa world. Its collections work across a broad range of settings, from chef-led restaurants and hotels to fine-casual concepts and distinguished event tables. With a timeless, refined design language, ID Fine creates collections that keep the food in focus, give the chef's signature room to emerge and support the pace of professional service. Modern production facilities in Kütahya, high capacity and continuity of supply form the foundation of the brand's strength in the professional market. For chefs, ID Fine offers a creative canvas for presentation; for operators, a long-lasting collection structure that supports brand value; and for purchasing teams, a consistent and dependable product solution.

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Roots

Roots

FINE Stoneware

Roots is a fine stoneware brand inspired by tactile surfaces, warm tones and characterful table settings. A rich colour palette, distinctive surface effects and a sophisticated language of form give restaurants, hotels and chefs a warmer, more tactile and individual way to present food. By combining the feel of craftsmanship with the consistency of industrial production, Roots offers an aesthetic and durable alternative for professional use. Roots is a strong complement for chefs and concept restaurants looking to stand apart. For purchasing teams and distributors seeking an alternative to imported products, it offers a competitive solution backed by local production.

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1972

1972

Stoneware

1972 is the stoneware brand within the ID Fine portfolio, created for more accessible price points and high-turnover HoReCa operations. Its practical, functional and easy-to-specify product structure makes 1972 well suited to casual dining, fast casual, cafés, catering and businesses with a demanding service rhythm. Vibrant colours, trend-aware design and a segment-focused range create a flexible collection platform for different concepts. For purchasing teams, 1972 offers a balanced price-to-performance proposition; for distributors, an accessible and compatible brand that can be recommended across a wide range of customer profiles.

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